What makes up the price of a website
It helps to split the budget into three parts. The first is the build: design, layout, programming, adding text and photos, and launching on hosting. The second is the changes that almost always follow a launch: new sections, forms, fixes based on how real visitors behave. The third is promotion, meaning SEO and advertising, without which a new site can stay invisible for a long time.
Counting only the first part gives an incomplete picture. You pay for development, the site goes live, and then you discover there is no money left for traffic, edits or maintenance. It is smarter to estimate at least the first year of costs up front.
What drives the cost of building a site
The biggest factor is the type of project. A one-page landing for a single service, a company site with several sections, an online store with a catalog and cart, and a web service with user accounts differ in workload many times over, so their prices cannot be compared directly.
- Site type: landing page, corporate site, catalog, online store, web service.
- Number of pages and how complex the structure is.
- Design: adapting a ready-made template or a unique design from scratch.
- Integrations: Click, Payme, a CRM, Telegram notifications for new leads, stock accounting.
- Languages: in Uzbekistan most businesses need Russian and Uzbek versions, sometimes English too.
- Content: whether texts and photos are ready or must be produced.
- Deadline: a rushed launch usually costs more than steady work on a plan.
Template, site builder or custom development
A site builder or ready template is faster and cheaper at the start. It works for testing an idea or presenting a few services. The limits show up quickly, though. If you need unusual logic, such as delivery pricing by Tashkent district or syncing with warehouse stock, you end up building workarounds.
Custom development costs more upfront, but structure, speed, integrations and SEO settings can be built around your business. The right choice depends on the role of the site. If it is a business card you send to clients in Telegram, a simple solution is enough. If the site is meant to be your main source of leads, do not save on the foundation.
Costs that continue after launch
Launch is not the end of spending. Some payments recur and others appear as needed, so it is better to know them in advance.
- Domain and hosting, renewed on a regular basis.
- Technical support and updates.
- Further development: new pages, features, design changes.
- SEO: keyword research, technical optimization, content.
- Google Ads and Meta ads if you need traffic right away.
- Analytics and reporting.
How to compare quotes from different contractors
Tashkent has freelancers, small teams and full-service agencies. Two prices are only comparable when the scope is the same. Otherwise one estimate simply leaves out what another lists as a separate line.
Ask every contractor the same questions before choosing. A very low price is not always a bargain, because what it leaves out often has to be bought separately later.
- What exactly is included, and what counts as extra work.
- Who owns the domain, hosting account and source code.
- Whether the site is adapted for phones, since most visitors arrive from Instagram and Telegram on smartphones.
- Who prepares texts and images.
- Whether analytics is connected and goals are set up.
- What support is provided after handover.
How to get an accurate website cost estimate
An exact figure comes after a brief. Prepare the goal of the site, two or three examples you like, a list of sections, required features, languages, and who will supply the content. The more specific the description, the smaller the gap between the first estimate and the final amount.
For an existing site, the developer needs access and a short technical audit. Changes usually cost less than building from scratch, but if the code was written without documentation, studying it takes time and that time goes into the estimate.
The markdev team builds turnkey websites in Uzbekistan, from structure and design to analytics and lead forms. If you want to understand what budget your project really needs, describe the task and we will discuss it and suggest an option without unnecessary features.
FAQ
Can I find out the website cost without a brief?
You can get a rough direction based on project type only. The exact amount depends on structure, design, integrations and languages, so it is named after the task is discussed.
Is updating an existing site cheaper than a new one?
Usually yes, because the structure and code already exist. The price still depends on the scope of changes and the quality of the old code, which is why a short audit comes first.
Do I need to budget for SEO from day one?
You do not have to start SEO on launch day, but the budget should be planned early. Without promotion or ads, a new site may get very few visitors for a long time.
What does a turnkey website mean?
The contractor handles the whole path: structure, design, programming, content, integrations, analytics and publishing. It is worth listing the exact scope in the contract.
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