Start with the goal, not the design
Before anyone discusses colours and layouts, decide what the website must do for the business. For a dental clinic in Tashkent it may be booked appointments. For a wholesaler in Samarkand it may be price-list requests. For an online shop it is paid orders through Click or Payme. The goal shapes the structure, the features and the budget.
Agree on measures up front: number of enquiries, cost per lead, the share of visitors who reach the form, rankings for the queries that matter. That turns the conversation with a contractor into a discussion of results rather than taste.
What makes up the price of a website
The price depends less on how big the site looks and more on the work behind it. That is why two quotes are hard to compare until each one is itemised. Usually the price is driven by:
- project type: landing page, company site, catalogue or online store;
- design: fully custom or built on a ready-made template;
- integrations: payment systems, CRM, Telegram notifications, stock records;
- language versions: Uzbek, Russian, English;
- copy and photos: who produces them and how long it takes;
- SEO preparation of the structure and pages;
- deadlines and the number of approval rounds.
What website maintenance should include
Maintenance is routine work, not a promise to call someone when something breaks. A site lives in a changing environment: browsers, engines and plugins are updated, and new vulnerabilities appear.
A common story: after an update the enquiry form quietly stopped working, and the owner noticed a month later because calls had dried up. Regular checks prevent that kind of loss. A reasonable support package usually covers:
- renewing the domain, hosting and SSL certificate on time;
- CMS and plugin updates, plus protection against hacking;
- backups, and proof that they can actually be restored;
- speed monitoring, especially for mobile connections outside the capital;
- checks of forms, buttons and payment flows;
- content edits: prices, promotions, new pages;
- a short report and a clear response time for requests.
Mistakes that cost money later
The first is launching without basic analytics. If counters and goals are not set up, you cannot tell whether the site pays back or the budget is simply being spent.
The second is having the domain and hosting registered in the contractor's name, with no access handed over. If the relationship ends, the site may have to be rebuilt almost from scratch. The business should be the owner.
The third is a site disconnected from advertising. Traffic from Meta Ads, Google Ads or Instagram lands on a page that is not built for enquiries: the button is unclear, the form is long, the layout breaks on a phone. Most visitors coming from social networks open the site on a smartphone, so check the mobile version first.
How to choose a web developer in Tashkent
The market is uneven: there are freelancers, small studios and full-cycle agencies. The difference is rarely the label. It is who stays responsible after launch and whether they report in numbers. Put a few direct questions to any contractor:
- in whose name the domain, hosting and accounts are registered;
- what the contract says about support and response times;
- whether there are similar projects, and whether you can speak to the client;
- how results will be measured after launch;
- what happens if the contractor stops responding;
- who handles edits a month and a year from now.
What to prepare before work begins
Collect your logo and brand colours, a list of services or products, examples of sites you like and notes on competitors. Decide who on your side makes decisions and answers questions: slow approvals push a deadline back more than complex technology does.
At markdev we build websites turnkey and take over maintenance after launch: we set up analytics, keep reporting clear and avoid promising what cannot be checked. If you would like to talk through your project, send us a request and we will go through your goals and propose a clear plan of work.
FAQ
Do I need maintenance if the website is already finished?
Yes. Without updates, backups and checks a site becomes vulnerable and gradually works worse: forms break, speed drops and certificates expire.
How much does website development cost in Uzbekistan?
No honest figure exists without knowing the task. Price depends on the type of site, design, integrations, languages and deadlines. Ask for an estimate broken down by stage so you can see what you pay for.
Can one company build the site and another maintain it?
Yes, if the site is built on a widely used platform and you hold the access and documentation. Otherwise a new team will spend a long time figuring out someone else's code.
How do I know the website is paying off?
Set up analytics and define target actions in advance: an enquiry, a call, an order. Then you can see how many leads the site produces and what each one costs.
Let’s look at your task for free
Leave your contact — in a 15-minute call we’ll show where leads get lost and what to fix first.