Website Maintenance in Uzbekistan: What It Covers

What website maintenance includes

A website is never finished the day it goes live. Platforms and plugins release new versions, domains and certificates expire, and your team keeps changing prices, promotions and contact details. Maintenance, which many Uzbek companies also call site administration, is the set of recurring tasks that keeps the site stable, quick and protected.

A basic scope usually looks like this:

• updating the CMS, theme and plugins, then checking that nothing broke;
• scheduled backups, plus a test that a restore actually works;
• renewing the domain, hosting and SSL certificate before they lapse;
• security: access rights, strong passwords, malware scans, patching known vulnerabilities;
• speed: image compression, caching, removing unused scripts;
• content edits: prices, banners, pages, news, product cards;
• uptime monitoring with alerts when the site goes down.

Check the customer path, not just the server

Technical health is only half of the job. The other half is the route a customer takes. A contact form can quietly stop sending emails, a CRM or Telegram bot integration can stop passing on leads, and a Click or Payme payment button can start throwing errors after an update. Owners often find out a week later, when they notice fewer calls.

Build a regular end-to-end test into the routine: a trial enquiry, a trial order, call and messenger buttons, and how pages look on a phone. Most visitors in Tashkent and the regions browse on smartphones, sometimes on a slow mobile connection, so a heavy page loses people before they read a word.

Analytics and ads depend on the site

Tracking codes and conversion goals break easily when a template is edited. If your Meta or Google ads send traffic to the site but goals are not recorded, you are paying for visits blindly and cannot compare channels. Checking counters, pixels and UTM tags belongs in maintenance just as much as plugin updates.

When you plan a promotion or a new landing page, the person maintaining the site should hear about it in advance. The page that will receive paid traffic has to hold up under load and pass data correctly.

Who should handle it: in-house, freelancer or agency

An in-house employee makes sense when edits are daily, for example an online store with a large catalogue. But one person means holidays, sick days and resignations, and they may lack deep server or security experience.

A freelancer is usually cheaper and more flexible. The risk is that all access and project knowledge sits with a single individual and nothing is documented. A studio or agency charges more, yet it offers backup staff, a defined process and contractual responsibility.

Decide based on how much revenue the site generates and what an hour of downtime costs you. A simple business card site needs only a minimal plan; a shop with online payments needs a fast response to failures.

What shapes the price

There is no universal figure, but you can see what drives it: the platform (a site builder, WordPress or custom code), the number of pages, language versions and integrations, how quickly the provider must respond, and how many edits you expect each month. Hosting, domain and paid plugin licences are normally billed separately.

A transparent model is a fixed monthly plan with a written list of tasks and hourly billing above an agreed limit. Be wary of an all-inclusive promise with no list of work. It tends to end in arguments about what counts as an edit and what counts as a new project.

What to put in the contract and access setup

Agree these points before work begins:

• the domain and hosting are registered to your company, not to the contractor;
• you hold administrator access to every system;
• the task list and the response time for critical problems;
• a monthly report: what was done, what was updated, whether there were outages;
• a handover procedure in case you change provider;
• who is responsible for data loss and downtime.

Common mistakes and where to start

The usual mistakes: waiting until something breaks; leaving the platform un-updated for years out of fear, then getting hacked through an old plugin; sharing passwords in chat apps; never testing a backup; redesigning pages without testing. Another illusion is that maintenance replaces growth. It keeps the site in working order, while SEO, advertising and better pages are what grow results.

Start with a short audit: list your systems and logins, note when the domain and hosting expire, find the latest backup, and test the forms and payments. That will show whether you need an ongoing plan or a one-off clean-up. If the site is badly outdated, rebuilding can be more sensible than patching. The markdev team builds websites turnkey and helps with ongoing support, so describe your task and we will work out what your site actually needs.