Where to start when you create a website
Start with the goal, not the design. A site can collect leads, sell online, show an equipment catalogue or accept job applications. The answer decides the structure, the scope and the budget. Until the goal is written down, every mockup is a guess.
Next, think about language. Most businesses in Uzbekistan serve both Russian-speaking and Uzbek-speaking customers. Decide on language versions at the start, because adding them later means reworking the menu, page structure and copy.
Then ask where visitors will come from. If most traffic arrives from Instagram and Telegram, the site is designed for phones first. If it comes from search, you plan separate pages for the queries your customers actually type.
What to prepare before the project begins
Your developer will need source material: descriptions of services or products, prices or at least ranges, real photos, contact details and company requisites. The more complete this is, the fewer corrections appear during layout.
Domain and hosting deserve their own attention. Register the domain in your company’s name, not the contractor’s, otherwise changing suppliers later turns your web address into a negotiation. It also helps to show a few sites you like and explain why; that is faster than describing a style in words.
- descriptions of services or products and their terms
- prices, ranges or the way a price is calculated
- your own photos and video of the team, process and premises
- phone numbers, requisites, Instagram and Telegram links
- domain access, if you have already bought one
The stages, from prototype to launch
A sound process runs in sequence: brief, page structure and prototype, design, layout and development, content, testing, publication. Each stage ends with your approval, so nothing has to be redone at the end.
The prototype matters more than it seems. It is the cheap moment to argue about block order and where the enquiry form sits. Once the design is drawn, the same changes cost real time and money.
Before launch, check the forms, loading speed on mobile internet, how pages look on budget Android phones, and both language versions.
Which type of website fits your business
A landing page suits one service or product with traffic coming from ads. A corporate site fits a company with many services, departments, vacancies and documents, where reputation matters. An online store makes sense when the range is large and updated regularly; with only a handful of items, a catalogue with an enquiry button is simpler. A web application is for cases where customers need a personal account with statuses and calculations.
Platform choice is a separate decision. A website builder is good for testing an idea quickly, but limits show up later in speed, URL structure and custom blocks. Custom development costs more and takes longer, yet it does not run into someone else’s walls, which matters for catalogues, accounts and data exchange with a CRM or 1C. Also ask who will maintain the site in a year besides its original author.
What a website costs and why it varies
There is no single price, because it is calculated per project. The main factors are the number of pages, the number of language versions, how much custom design is needed, whether you need a catalogue and cart, and integrations with a CRM, a warehouse system or payments through Click and Payme.
Content is a separate line. If texts and photos are ready, the work is shorter. If copywriting and a photo shoot are needed, both timeline and cost grow. Ask for an estimate by stage and for the payment order to be written into the contract before work begins, so you can see what each payment covers.
Mistakes that force a rebuild
The first is building the site for yourself: plenty about company history and almost nothing about price, terms and process. A visitor from Tashkent simply goes to a competitor that answers those questions. Good copy answers in the order doubts arise: what you do, for whom, what it costs, how the work goes, what happens next.
The second is neglecting mobile. If the enquiry button slips to the bottom of a small screen, your Instagram ads are wasted.
The third is launching without analytics. With no counters or goals you cannot tell which pages bring enquiries and which only burn budget. The fourth is stock photography: it is recognised instantly and lowers trust, especially in manufacturing, construction, logistics and medical equipment.
After launch: support and promotion
A website is not a one-off job. Content needs updating, forms need monitoring, and backups and domain renewal need to be handled. If you expect search traffic, SEO comes next; if you plan paid ads, the site is linked to targeting through a pixel and events so you can see the real cost of each lead.
If you want to create a website in Uzbekistan that fits your goal and avoids budget lost to endless corrections, the markdev team can review your project, suggest a structure and estimate the scope. Get in touch and we will discuss your task and the right format, from a landing page to a full site with analytics.
FAQ
How much does it cost to create a website in Uzbekistan?
There is no fixed price. It depends on the number of pages and languages, the amount of custom design, a catalogue or cart, and integrations with a CRM or payment systems. A precise estimate follows the brief.
Can I build a site if I have no texts or photos?
Yes, but copywriting and a photo shoot must be included in the project, which adds time and cost. Your own photos almost always work better than stock images.
Do I need both Russian and Uzbek versions?
If your customers speak both languages, yes. Decide at the start, because adding a language later means changing structure, menu and copy.
Is a website builder or custom development better?
A builder suits a quick test of an idea. If you need a catalogue, personal accounts or CRM and 1C integration, custom development is the safer choice.
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